Monday, June 17, 2013

TEA and AECOM publish 2012 Theme Index/Museum Index report on June 4, showing increased attendance at parks worldwide

Annual report of global attendance at theme, amusement and water parks also includes data for museums. Download the report free of charge at this link.

The Themed Entertainment Association (TEA) and AECOM have published the 2012 Theme Index: Global Attractions Attendance Report on June 4, 2013. The annual calendar-year study of attendance at major theme parks, amusement parks and water parks shows increases nearly across the board at major parks, with strong performance in both North America and Asia.

Attendance at the top 25 amusement/theme parks worldwide grew 5.2 percent, to 205,906,000 visits in 2012.
Attendance at the top 20 water parks worldwide grew by 5.5 percent, to 25,100,000 visits in 2012 [Note: water parks figures updated June 5, 2013]. For the first time, museums are included in the report this year, with 98,486,000 visits at the top 20 museums worldwide.

The Theme Index is a collaboration of TEA, an international non-profit for the visitor attractions industry, and the economics practice of AECOM, a global provider of technical-professional and management-support services.

The largest amusement/theme park market remained North America, with 131,555,000 visits to the continent’s 20 largest parks in 2012, up by 3.6 percent from 2011. Asia’s amusement/theme park market continues to grow rapidly, achieving 108,689,000 visits to its 20 largest parks in 2012, up 5.8 percent from 2011. Continuing to struggle with the effects of the Euro crisis, the top 20 amusement/theme parks in Europe saw attendance decline marginally to 57,954,000 visits in 2012, down 0.3 percent from 2011. Despite significant declines at a few of Latin America’s amusement/theme parks, the top 10 amusement/theme and water parks in the market grew by 2.6 percent to 13,199,000 visits in 2012.

The top 20 water parks in North America grew by 2.2 percent to reach 15,386,000 visits in 2012. The top 15 water parks in Asia grew significantly faster at 7.4 percent, achieving 15,999,000 visits in 2012.

The top 20 museums in Europe had 71,536,000 visits in 2012, followed by the top 20 museums in North America with 55,816,000 visits, and the top 20 museums in Asia with 41,568,000 visits. In contrast to the amusement/theme parks and water parks, all of which charge an entry fee, the museums include those with both paid and free entry.

The complete Theme Index/Museum Index report examines attendance trends by geographic region and park type, and will include rankings of top attractions. The full report is available at this link.

About TEA 

The TEA (Themed Entertainment Association) is an international nonprofit alliance founded in 1991 and based in Burbank, Calif. TEA represents some 7,000 creative specialists, from architects to designers, technical specialists to master planners, scenic fabricators to artists, and builders to feasibility analysts working in more than 900 firms in 40 different countries. TEA presents the annual Thea Awards and the TEA Summit and hosts the annual SATE conferences (Story, Architecture, Technology, Experience). TEA produces a variety of print and electronic publications, including the annual TEA/AECOM Theme Index, TEA Annual & Directory and Thea Awards Program. Visit TEA: on the web at

About AECOM 

AECOM is a global provider of professional technical and management support services to a broad range of markets, including transportation, facilities, environmental, energy, water and government. With approximately 45,000 employees around the world, AECOM is a leader in all of the key markets that it serves. AECOM provides a blend of global reach, local knowledge, innovation and technical excellence in delivering solutions that create, enhance and sustain the world's built, natural, and social environments. A Fortune 500 company, AECOM serves clients in more than 140 countries and had revenue of $8.2 billion during the 12 months ended March 31, 2013. More information on AECOM and its services can be found at

Season Pass Podcast interviews Thea Awards recipients and TEA Summit speakers

Podcasting at the 2013 Thea Awards. L to R: Douglas Barnes, Brent Young, Robert Coker, Andrew Hansen. Photo: Martin Palicki, IPM.
For the third consecutive year the Season Pass Podcast, hosted by Douglas Barnes, is posting audio coverage of the annual Summit and Thea Awards of the Themed Entertainment Association (TEA). The 2013 events are being covered in a 4-part series, for which Barnes, with colleagues Robert Coker and Brent Young, interviewed project owners and creatives about the Thea recipient projects, sharing behind the scenes information and personal journeys.

Part 2 of the four-part series (Episode #236) was released June 16 and includes a conversation with Christine Kerr, President of the TEA & VP of BaAM Productions, discussing Matt Ouimet’s keynote address and TEA's NextGen initiative. Part 2 also includes an interview with Michael Mack (Europa-Park & Mack Rides) on Europa-Park's receiving the Thea Classic Award.

Also in Part 2, Joe Rohde of Walt Disney Imagineering discusses the Aulani Resort on Oahu - named for a Thea Award for Outstanding Achievement.

The previous Episode #234, Part 1 of the TEA Summit/Thea coverage, includes conversations with Frank Stanek, recipient of the Buzz Price Thea Award for a Lifetime of Outstanding Achievements; Bart de Boer, CEO of Efteling, which received a Thea Award for its Aquanura attraction; and a discussion about the creative process with the team behind the Big-O Show from Yeosu Expo 2012.

Also of interest from 2013:
231- The Frank Stanek Interview 4/22/13
229- The Matt Ouimet Interview 3/28/13
228- 2013 Thea Awards Preview w/ Kathy Oliver & Patrick Roberge 3/26/13
227- The Christine Kerr Interview 3/20/13

From 2012:
202- Thea Awards Pt.3-Charles Phoenix, Lorenz Ruittimann, Ron Miziker & More 6/13/12
197- Thea Awards Pt.2-Joe Rohde, Jeremy Railton, Franco Dragone Group & More 4/17/12
196- Thea Awards Pt.1-Joel Manby, Nancy Cartwright, Disney Entertainment & More 4/5/12
191- TEA and Thea Awards Beginnings w/ Rick Rothschild & Ron Miziker 2/6/12

From 2011:
163- The 17th Annual Thea Awards (Part 3) 5/11/11
162- The 17th Annual Thea Awards (Part 2) 4/24/11
161- The 17th Annual Thea Awards (Part 1) 4/17/11
24- The Gene Jeffers (TEA) Interview 04/21/08

Business Development mentoring for the attractions industry: June 19 TEA workshop in Burbank

Roberta Perry
Burbank, Calif. USA -- Business Development Mentoring for Themed Entertainment Association (TEA) members will be led June 19 by top business development pros Roberta Perry of Edwards Technologies and Kelly Ryner of Thinkwell Group. 

This lunchtime workshop is designed for TEA's younger or newer members who are starting out in the attractions industry. It will be held at Thinkwell's offices in Burbank, 12:30-1:30 pm. 

Space is limited. Reservations are required and limited to one individual per TEA member company. To sign up or for more information, email Gene Jeffers,

Roberta Perry is VP of Business Development at Edwards Technologies Inc. (ETI) and a past president of TEA. Kelly Ryner is Senior VP of Global Business
Kelly Ryner
Development at Thinkwell Group. The session was organized by the TEA Past Presidents' Advisory Committee.